In dating, your appearance may be important to some people, while others might look for someone with a great personality.  One may want to date a person who comes from a good family background, while others may fancy a person with a good  sense of humor and a cute laugh.

Whether it’s our personality, our looks, our smile, or our sense of humor, we all have different strengths and attributes that  ake each of us attractive to someone else. The same is true in interviewing. Some interviewers look for candidates with a  neat personality or extensive work experience. While others may want someone with corporate expertise or who is a team player.

The key is to identify your greatest selling points so you can make yourself as appealing to your potential employers as  possible. I know you have a tremendous ability to succeed. Be it in school, on the job, or in your personal life, I am confident you have developed many marketable strengths and competencies. Now is the time to articulate them.

I have never been in an interview situation without being asked the question, “What are your strengths?” Because it is so  common, you need to be prepared. There are four cornerstones you can use to articulate your strengths and competencies.